What is marketing automation workflow?

A workflow is a compilation of the different conditions, actions, and filters you put together to communicate with your subscribers. It’s a clear visual representation of your communication pattern. A workflow may be as simple as sending a particular message to someone after they open one of your messages, or as complex as an extensive online course or promotion.

The GetResponse online campaign management platform helps to design, implement, and track digital marketing activities. Companies can do that using marketing automation, autoresponders, webinars, landing pages, advanced analytics, and over 50 other easy-yet-powerful features.

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