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How webinars are causing digital fatigue in the HCPs



Learn the complexities that HCPs are facing due to the digital fatigue caused by the digital transformation of the pharmaceutical industry. It is critical we understand that Pharma sales are still the main point of contact with the HCPs in Pharmaceutical industry that can help us avoid adding to the digital fatigue of HCPs. In this video you will learn how webinars are causing digital fatigue in physicians in the United States and the United Kingdom. The new normal has pushed the role of the pharma sales rep and the Marketing teams to evolve, and now they need to adapt to a new role in the new normal to be able to provide the customer experiences to their doctors in order to avoid the digital fatigue, and moreover they need the right tools for their pharma sales reps to succeed in the new normal that COVID-19 has brought