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Creating Effective Copy + Content to Promote Your Law Practice [Webinars for Busy Lawyers]



Do you want your website, blog posts, emails, and articles to attract the right audience? Do you want to become the likable authority who people seek out when they need the services you offer? If so, this webinar is for you. You’ll learn the difference between copy and content, and the basic techniques of structure for each. We’ll talk about the power of a persuasive message and you’ll see the importance of story versus cold facts. This webinar will show you how to use your marketing platform to distinguish yourself rather than just add to the noise.

Donna Knox is a Freelance Copy and Content Writer (Specialize in Legal and Pet Services: Web Content; B2B; Direct Response; Press Releases; Blogs; Newsletters; White papers; Landing Pages and more); Attorney (20+ years in Virginia Practice); Legislative Liaison in support of missing American servicemen. Former journalist, mediator, collaborative law professional, guardian ad litem for children.